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Samantha Power: OGP is President Obama’s signature governance initiative

On January 10th, 2013, the OpenGov Hub officially launched in Washington, DC.

The OpenGov Hub has similarities to incubators and accelerators, in terms of physically housing different organizations in one location, but focuses on scaling open government and building community, as opposed to scaling a startup and building a business.

Samantha Power, special assistant to President Obama and senior director for multilateral affairs and human rights in the White House, spoke about the Hub, the Open Government Partnership, which she was at the heart of starting — and the broader importance of why “open government” is important to everyday citizens: improving lives and delivering results.

A video I recorded at the event, embedded below, captured her talk. Afterwards, I’ve posted text of her remarks, lightly edited for clarity. The emphases are mine.

“I’m jealous. It just feels cool. It feels like you’d come up with lots of ideas if you worked here. My office doesn’t feel quite like this, but we did hatch, collaboratively, the Open Government Partnership. 

I’ll just say a few things, mainly just to applaud this and to say how exciting it is.

The White House is a couple blocks in one direction, the State Department is another couple blocks in another, and there are a gazillion departments and agencies around who would really benefit from the infusion of energy and insight that you all bring to bear every day to your work.

President Obama started his first term issuing this Open Government Memorandum and it really did set the tone for the administration, and it does signal what a priority this was to him.

We are now on the verge of starting a second term and everybody in the administration is working to think through how does this manifest itself in the second term, the last term. You don’t get a chance after this next four years to do it again. We’re all very aware of that and we’re going to benefit from the ideas that you have.

Just to give you an indicator of what OGP has come to mean to the President — and this was catalyzed in a speech that he gave before the UN General Assembly. Those speeches are a kind of ‘State of the Union’ for foreign policy, and he chose to use that speech in year two of his presidency to talk about the fact that the old divisions, the old way of thinking of North and South, East and West, have been overtaken by open and closed and scales of openness, degrees of openness.

He challenged the countries there, the leaders, the peoples, to come back with ideas for how we could achieve more transparency, fight corruption, harness new technologies for innovation, and empower citizens. And that gave rise to this brainstorm, which in turn gave rise to this OpenGovHub, with this new leadership. We’re very, very excited about this next phrase of OGP’s growth.

This, I think in many ways, is President Obama’s signature governance initiative, and it’s something he takes extremely seriously. In bilateral meetings with foreign heads of state he often brings this up, spontaneously, if we have failed, somehow, to get it into the talking points. It is something he’s talked to Prime Minister Cameron about in the U.K. The Indonesians of course are the co-chairs now, so it’s not longer his.

The trip to Burma, which just occurred, was a very moving trip. I got to be a part of that. It was amazing to see President Barack Hussein Obama at the home of Aung San Suu Kyi, maybe the next leader of that country, talking about open government, and the Open Government Partnership, and the Burmese coming out on that trip and committing to be part of the Open Government Partnership by 2015, and articulating each of the milestones for budget transparency, on disclosure for public officials, on civil liberties, freedom of information.

So [using] OGP, and this open government conversation, as a hook to make progress on issues that this stage of Burma’s long journey it’s critical that they make progress on. So I just wanted to convey how much this really matters to him personally.

Second, and you talking about this earlier today, the challenge of conversions still exists, with other governments, with officials, in my own government, and certainly with citizens and other groups around the world who don’t self-identify within the space. And so, I think, thinking through the ways in which platforms like this one that pull together success stories and ways in which citizens have concretely benefitted, this is what it’s all about.

It’s not about the abstraction about ‘fighting corruption’ or ‘promoting transparency’ or ‘harnessing innovation’ — it’s about ‘are the kids getting the textbooks they’re supposed to get’ or does transparency provide a window into whether resources are going where they’re supposed to go and, to the degree to which that window exists, are citizens aware and benefiting from the data and that information such that they can hold their governments accountable. And then, does the government care that citizens care that those discrepancies exist?

That’s ultimately what this is about, and, I think, the more that we have concrete examples of real children, of real hospitals, real polluted water and clean water, real cost savings, in administrative budget terms, the more success we’re going to have in bringing new people into this community – and I confess, I was not one. Jeremy Weinstein used to come and knock on my door, and say, ‘What is this, open government?’ and I didn’t understand it.

Then, with a few examples, I said, ‘Oh, this is exactly what I’ve been trying to do under another rubric, you know, for a very long time.” This creates the possibility for another kind of conversation. 

Sometimes, democracy and human rights, issues like that, can get other governments on their heels. Open government creates the opportunity for conversations that sometimes doesn’t exist.

The last thing I’d say is, just to underscore a data point that’s been made, but in some sense, art imitates life, like this space imitates life. This space itself seems to be kind of predicated on the logic of open government — open idea sharing, information sharing, it’s great.

Our little OGP experiment, I think, is one that a lot of these groups are using. We benefited from what most of these groups and most of you have been doing, again, for a very long time, which is to recognize that we don’t know what we’re doing. We need to hear and learn from people who are out in the field. We have ideas and can be very abstract.

What the civil society partners have brought to the Open Government Partnership is just one example of what you’re bringing to people’s lives every day. You have to interface with people [to get] the ability to track whether policies are working. J

Just as the partnership itself has this originality to it, of being multi-stakeholder and having civil society and governments at the table, figuring out what we’re doing, so too our criteria, whether a country is or isn’t eligible, is the product of NGO data, or academic frameworks, there just has to be cross-pollination.

Again, OGP is just one version of this, but I think the more that our communities are talking to one another, and certainly, speaking from the government perspective now, just sucking in the work and the insights that you all bring to bear, the better off real people are going to be in the world, and the more likely those kids are going to be to get those textbooks.

Thanks for having me.”

What is smart government?

Last month, I traveled to Moldova to speak at a “smart society” summit hosted by the Moldovan national e-government center and the World Bank. I talked about what I’ve been seeing and reporting on around the world and some broad principles for “smart government.” It was one of the first keynote talks I’ve ever given and, from what I gather, it went well: the Moldovan government asked me to give a reprise to their cabinet and prime minister the next day.

I’ve embedded the entirety of the morning session above, including my talk (which is about half an hour long). I was preceded by professor Beth Noveck, the former deputy CTO for open government at The White House. If you watch the entire program, you’ll hear from:

  • Victor Bodiu, General Secretary, Government of the Republic of Moldova, National Coordinator, Governance e-Transformation Agenda
  • Dona Scola, Deputy Minister, Ministry of Information Technology and Communication
  • Andrew Stott, UK Transparency Board, former UK Government Director for Transparency and Digital Engagement
  • Victor Bodiu, General Secretary, Government of the Republic of Moldova
  • Arcadie Barbarosie, Executive Director, Institute of Public Policy, Moldova

Without planning on it, I managed to deliver a one-liner that morning that’s worth rephrasing and reiterating here: Smart government should not just serve citizens with smartphones.

I look forward to your thoughts and comments, for those of you who make it through the whole keynote.

Startup Weekend DC kickoff highlights open data, startups and disruptive innovation

On Friday night, a packed room of eager potential entrepreneurs, developers and curious citizens watched US CTO Todd Park and Bill Eggers kick off Startup Weekend DC in Microsoft’s offices in Chevy Chase, Maryland.

Park brought his customary energy and geeky humor to his short talk, pitching the assembled crowd on using open government data in their ideas.

 

Park wants to inject open data as a “fuel” into the economy. After talking about the success of the Health Data Initiative and the Health Datapalooza, he shared a series of websites were aspiring entrepreneurs could find data to use:

Park also made an “ask” of the attendees of Startup Weekend DC that I haven’t heard from many government officials: he requested that if they A) use the data and/or B) if they run into any trouble accessing it, to let him know.

“If you had a hard time or found a particular restful API moving, let me know,” he said. “It helps us improve our performance.” And then he gave out his email address at the White House Executive Office of the President, as he did at SXSW Interactive in Austin in March of this year. Asking the public for feedback on data quality — particularly entrepreneurs and developers — and providing contact information to do so is, to put it bluntly, something every city and state official that has stood up and open data platform could and should be doing. In this context, the US CTO has set a notable example for the country.

Examples of startups, gap filling and civic innovation

Following Park, author and Deloitte consultant Bill Eggers talked about innovative startups and the public sector. I’ve embedded video of his talk below:

Eggers cited three different startups in his talk: Recycle Bank, Avego and Kaggle.

1) The outcome of Recycle Bank‘s influence was a 19-fold increase in recycling in some cities from gamification, said Eggers. The startup now has 3 million members and is now setting its sights on New York City.

2) The real-time ridesharing provided by Avego holds the promise to hugely reduce traffic congestion, said Eggers. According to the stats he cited, 80% of people on the road are currently driving in cars by themselves. Avego has raised tens of millions of dollars to try to better optimize transportation.

3) Anthony Goldbloom found a hole in the big data market at Kaggle, said Eggers, where they’re matching data challenges with data scientists. There now some 19,000 registered data scientists in the Kaggle database.

Eggers cited the success of a competition to map dark matter on Kaggle, a problem that had had millions spent on it. The results of open innovation here were better than science had been able to achieve prior to the competition. Kaggle has created a market out of writing better algorithms.

After Eggers spoke, the organizers of Startup Weekend explained how the rest of the weekend would proceed and asked attendees to pitch their ideas. One particular idea, for this correspondent, stood out, primarily because of the young fellows pitching it:

Rufus Pollock on open data, civil society and the Open Government Partnership

Rufus Pollock, co-founder of the Open Knowledge Foundation, was interviewed at the Open Government Partnership conference (OGP) in Brasilia, Brazil in April 2012.

In the video embedded above, Pollock talks about his involvement with OGP and how civil society will be involved in holding government accountable. He also explains what open data means to him, including a definition and how it relates to traditional open government goals of transparency and accountability. Pollock recommends the Open Data Handbook as a resource to learn more and put data to work in the service of better government.

2012 Gov 2.0, Open Government and Open Data Events Calendar

Since I heard that last year’s Gov 2.0 and Open Government Events Calendar was useful to the broader community, here’s this year’s version. There will be many other places around the globe for people to gather, talk and learn about Gov 2.0 in 2012 — just take a look through the many Govloop event listings. There will be any number of citizen-generated unconferences and hackathons, where the attendees generate the program. They’ll include CityCamps, BarCamps, PodCamps or MobileCamps. Check out the CityCamp calendar to find one near you and keep an eye out for CityCamp meetups in February.

The following listings are by no means comprehensive but should serve as a starting point if you’re wondering what’s happening, when and where. If you know about more Gov 2.0 events that should be listed here, please let me know at alex@oreilly.com or @digiphile.

Special note of thanks to the Intellitics 2012 conference radar and Gov 2.0 Radio calendar feed, which are both excellent resources.

Annual Open Government Partnership Meeting

April 17-18
Brasilia, Brazil
Website: http://www.opengovpartnership.org

Gov 2.0 LA

April 21
Los Angeles, CA
Website: http://www.gov20la.com

International Conference on e-Democracy, e-Government and e-Society

April 25–27, 2012
Venice, Italy
Website: http://www.waset.org/conferences/2012/italy/icdgs/

Transparency Camp 2012

April 28–29, 2012
Greater Washington DC area
Website: http://transparencycamp.org

4th ICTs and Society-Conference 2012

May 2–4, 2012
Uppsala, Sweden
Website: http://www.icts-and-society.net/events/uppsala2012/

International Conference for E-Democracy and Open Government 2012 (CeDEM ’12)

May 3–4, 2012
Krems (Austria)

Open Gov West 2012 (OGW2012)

May 2012
Location TBD
Website: http://www.opengovwest.org

Digital Governance in Latin America, LASA 2012 XXX International Congress

May 23–26, 2012
San Francisco, CA
Details: http://www.certop.fr/DEL/spip.php?article2465

e-participation: International conference on youth participation in the digital society

June 4–5
2012 Berlin (Germany)
Registration: http://www.amiando.com/eParticipationYouth.html

2012 Digital Government Society Conference (dg.o 2012)

June 4–7
University of Maryland
College Park, MD

2012 American Democracy Project and The Democracy Commitment Annual Meeting

June 7–9
San Antonio, TX
Website: http://aascu.org/Meetings/adp12/

University Network for Collaborative Governance 2012 Annual Meeting

June 10–12
Syracuse, NY
Website: http://www.policyconsensus.org/events/uncg_2012.html


Personal Democracy Forum

June 11–12
New York, NY
Website: http://personaldemocracy.com

12th European Conference on eGovernment (ECEG 2012)

June 14–15
Barcelona (Spain)

25th Bled eConference

June 17–20, 2012
Bled (Slovenia)
Website: http://www.bledconference.org


International Open Government Data Conference

July 10-12
World Bank, DC
Website: http://www.data.gov/communities/conference

The Democracy Imperative (TDI) National Conference

July 18–21, 2012
Boston, MA
Website: http://unh.edu/democracy/

Frontiers of Democracy

July 19–21
Boston, MA
Website: http://activecitizen.tufts.edu/?pid=1096

IADIS International Conference: e-Democracy, Equity and Social Justice

July 21–23
Lisbon, Portugal
Website: http://www.edemocracy-conf.org

International Conference on Electronic Democracy

September 3–7
Vienna, Austria
Website: http://www.dexa.org/egovis2012

League of California Cities Annual Conference & Expo

September 5–7
San Diego, CA
Website: http://www.cacities.org/AC

Web of Change (WOC)

September 5–9
Cortes Island, BC, Canada
Website: http://webofchange.com/web-of-change-hollyhock

2012 NAGW National Conference

September 12–14
Kansas City, MO
Website: http://nagw.org/national-conference

67th Annual National Conference on Citizenship

September 14
Philadelphia, PA
Website: http://ncoc.net/conference

Fedtalks

October 11
Washington, DC
Website: http://fedscoop.com/events/fedtalks2012/

6th International Conference on Theory and Practice of Electronic Governance

October 22-25
Albany, New York, U.S.
Website: http://www.icegov.org/

Gov 2.0 AU

October 23-24
Website: http://www.gov2.com.au/

Involve 2012

November 13-14
Nottingham, United Kingdom
Website: http://www.profbriefings.co.uk/involve2012/

Global Forum on Modern Direct Democracy

November 14–16, 2012 (tentative)
Montevideo, Uruguay
Website: http://www.2012globalforum.com

White House announces 200m in funding for big data research and development, hosts forum at AAAS

In 2012, making sense of big data through narrative and context, particularly unstructured data, is now a strategic imperative for leaders around the world, whether they serve in Washington, run media companies or trading floors in New York City or guide tech titans in Silicon Valley.

While big data carries the baggage of huge hype, the institutions of federal government are getting serious about its genuine promise. On Thursday morning, the Obama Administration announced a “Big Data Research and Development Initiative,” with more than $200 million in new commitments. (See fact sheet provided by the White House Office of Science and technology policy at the bottom of this post.)

“In the same way that past Federal investments in information-technology R&D led to dramatic advances in supercomputing and the creation of the Internet, the initiative we are launching today promises to transform our ability to use Big Data for scientific discovery, environmental and biomedical research, education, and national security,” said Dr. John P. Holdren, Assistant to the President and Director of the White House Office of Science and Technology Policy, in a prepared statement.

The research and development effort will focus on advancing “state-of-the-art core technologies” need for big data, harnessing said technologies “to accelerate the pace of discovery in science and engineering, strengthen our national security, and transform teaching and learning,” and “expand the workforce needed to develop and use Big Data technologies.”

In other words, the nation’s major research institutions will focus on improving available technology to collect and use big data, apply them to science and national security, and look for ways to train more data scientists.

“IBM views Big Data as organizations’ most valuable natural resource, and the ability to use technology to understand it holds enormous promise for society at large,” said David McQueeney, vice president of software, IBM Research, in a statement. “The Administration’s work to advance research and funding of big data projects, in partnership with the private sector, will help federal agencies accelerate innovations in science, engineering, education, business and government.”

While $200 million dollars is a relatively small amount of funding, particularly in the context of the federal budget or as compared to investments that are (probably) being made by Google or other major tech players, specific support for training and subsequent application of big data within federal government is important and sorely needed. The job market for data scientists in the private sector is so hot that government may well need to build up its own internal expertise, much in the same way Living Social is training coders at the Hungry Academy.

Big data is a big deal,” blogged Tom Kalil, deputy director for policy at White House OSTP, at the White House blog this morning.

We also want to challenge industry, research universities, and non-profits to join with the Administration to make the most of the opportunities created by Big Data. Clearly, the government can’t do this on its own. We need what the President calls an “all hands on deck” effort.

Some companies are already sponsoring Big Data-related competitions, and providing funding for university research. Universities are beginning to create new courses—and entire courses of study—to prepare the next generation of “data scientists.” Organizations like Data Without Borders are helping non-profits by providing pro bono data collection, analysis, and visualization. OSTP would be very interested in supporting the creation of a forum to highlight new public-private partnerships related to Big Data.

The White House is hosting a forum today in Washington to explore the challenges and opportunities of big data and discuss the investment. The event will be streamed online in live webcast from the headquarters of the AAAS in Washington, DC. I’ll be in attendance and sharing what I learn.

“Researchers in a growing number of fields are generating extremely large and complicated data sets, commonly referred to as ‘big data,’” reads the invitation to the event from the White House Office of Science and Technology Policy. “A wealth of information may be found within these sets, with enormous potential to shed light on some of the toughest and most pressing challenges facing the nation. To capitalize on this unprecedented opportunity — to extract insights, discover new patterns and make new connections across disciplines — we need better tools to access, store, search, visualize, and analyze these data.”

Speakers:

  • John Holdren, Assistant to the President and Director, White House Office of Science and Technology Policy
  • Subra Suresh, Director, National Science Foundation
  • Francis Collins, Director, National Institutes of Health
  • William Brinkman, Director, Department of Energy Office of Science

Panel discussion:

  • Moderator: Steve Lohr, New York Times, author of “Big Data’s Impact in the World
  • Alex Szalay, Johns Hopkins University
  • Lucila Ohno-Machado, UC San Diego
  • Daphne Koller, Stanford
  • James Manyika, McKinsey

What is big data?

Anyone planning for big data to use data for public good — or profit — through applied data science must know first understand what big data is.

On that count, turn to my colleague Edd Dumbill, who posted a useful definition last year on the O’Reilly Radar in his introduction to the big data landscape:

Big data is data that exceeds the processing capacity of conventional database systems. The data is too big, moves too fast, or doesn’t fit the strictures of your database architectures. To gain value from this data, you must choose an alternative way to process it.

The hot IT buzzword of 2012, big data has become viable as cost-effective approaches have emerged to tame the volume, velocity and variability of massive data. Within this data lie valuable patterns and information, previously hidden because of the amount of work required to extract them. To leading corporations, such as Walmart or Google, this power has been in reach for some time, but at fantastic cost. Today’s commodity hardware, cloud architectures and open source software bring big data processing into the reach of the less well-resourced. Big data processing is eminently feasible for even the small garage startups, who can cheaply rent server time in the cloud.

Teams of data scientists are increasingly leveraging a powerful, growing set of common tools, whether they’re employed by government technologists opening cities, developers driving a revolution in healthcare or hacks and hackers defining the practice of data journalism.

To learn more about the growing ecosystem of big data tools, watch my interview with Cloudera architect Doug Cutting, embedded below. @Cutting created Lucerne and led the Hadoop project at Yahoo before he joined Cloudera. Apache Hadoop is an open source framework that allows distributed applications based upon the MapReduce paradigm to run on immense clusters of commodity hardware, which in turn enables the processing of massive amounts of big data.

Details on the administration’s big data investments

A fact sheet released by the White House OSTP follows, verbatim:

National Science Foundation and the National Institutes of Health – Core Techniques and Technologies for Advancing Big Data Science & Engineering

“Big Data” is a new joint solicitation supported by the National Science Foundation (NSF) and the National Institutes of Health (NIH) that will advance the core scientific and technological means of managing, analyzing, visualizing, and extracting useful information from large and diverse data sets. This will accelerate scientific discovery and lead to new fields of inquiry that would otherwise not be possible. NIH is particularly interested in imaging, molecular, cellular, electrophysiological, chemical, behavioral, epidemiological, clinical, and other data sets related to health and disease.

National Science Foundation: In addition to funding the Big Data solicitation, and keeping with its focus on basic research, NSF is implementing a comprehensive, long-term strategy that includes new methods to derive knowledge from data; infrastructure to manage, curate, and serve data to communities; and new approaches to education and workforce development. Specifically, NSF is:

· Encouraging research universities to develop interdisciplinary graduate programs to prepare the next generation of data scientists and engineers;
· Funding a $10 million Expeditions in Computing project based at the University of California, Berkeley, that will integrate three powerful approaches for turning data into information – machine learning, cloud computing, and crowd sourcing;
· Providing the first round of grants to support “EarthCube” – a system that will allow geoscientists to access, analyze and share information about our planet;
Issuing a $2 million award for a research training group to support training for undergraduates to use graphical and visualization techniques for complex data.
Providing $1.4 million in support for a focused research group of statisticians and biologists to determine protein structures and biological pathways.
· Convening researchers across disciplines to determine how Big Data can transform teaching and learning.

Department of Defense – Data to Decisions: The Department of Defense (DoD) is “placing a big bet on big data” investing approximately $250 million annually (with $60 million available for new research projects) across the Military Departments in a series of programs that will:

*Harness and utilize massive data in new ways and bring together sensing, perception and decision support to make truly autonomous systems that can maneuver and make decisions on their own.
*Improve situational awareness to help warfighters and analysts and provide increased support to operations. The Department is seeking a 100-fold increase in the ability of analysts to extract information from texts in any language, and a similar increase in the number of objects, activities, and events that an analyst can observe.

To accelerate innovation in Big Data that meets these and other requirements, DoD will announce a series of open prize competitions over the next several months.

In addition, the Defense Advanced Research Projects Agency (DARPA) is beginning the XDATA program, which intends to invest approximately $25 million annually for four years to develop computational techniques and software tools for analyzing large volumes of data, both semi-structured (e.g., tabular, relational, categorical, meta-data) and unstructured (e.g., text documents, message traffic). Central challenges to be addressed include:

· Developing scalable algorithms for processing imperfect data in distributed data stores; and
· Creating effective human-computer interaction tools for facilitating rapidly customizable visual reasoning for diverse missions.

The XDATA program will support open source software toolkits to enable flexible software development for users to process large volumes of data in timelines commensurate with mission workflows of targeted defense applications.

National Institutes of Health – 1000 Genomes Project Data Available on Cloud: The National Institutes of Health is announcing that the world’s largest set of data on human genetic variation – produced by the international 1000 Genomes Project – is now freely available on the Amazon Web Services (AWS) cloud. At 200 terabytes – the equivalent of 16 million file cabinets filled with text, or more than 30,000 standard DVDs – the current 1000 Genomes Project data set is a prime example of big data, where data sets become so massive that few researchers have the computing power to make best use of them. AWS is storing the 1000 Genomes Project as a publically available data set for free and researchers only will pay for the computing services that they use.

Department of Energy – Scientific Discovery Through Advanced Computing: The Department of Energy will provide $25 million in funding to establish the Scalable Data Management, Analysis and Visualization (SDAV) Institute. Led by the Energy Department’s Lawrence Berkeley National Laboratory, the SDAV Institute will bring together the expertise of six national laboratories and seven universities to develop new tools to help scientists manage and visualize data on the Department’s supercomputers, which will further streamline the processes that lead to discoveries made by scientists using the Department’s research facilities. The need for these new tools has grown as the simulations running on the Department’s supercomputers have increased in size and complexity.

US Geological Survey – Big Data for Earth System Science: USGS is announcing the latest awardees for grants it issues through its John Wesley Powell Center for Analysis and Synthesis. The Center catalyzes innovative thinking in Earth system science by providing scientists a place and time for in-depth analysis, state-of-the-art computing capabilities, and collaborative tools invaluable for making sense of huge data sets. These Big Data projects will improve our understanding of issues such as species response to climate change, earthquake recurrence rates, and the next generation of ecological indicators.”

Further details about each department’s or agency’s commitments can be found at the following websites by 2 pm today:

NSF: http://www.nsf.gov/news/news_summ.jsp?cntn_id=123607
HHS/NIH: http://www.nih.gov/news/health/mar2012/nhgri-29.htm
DOE: http://science.energy.gov/news/
DOD: www.DefenseInnovationMarketplace.mil
DARPA: http://www.darpa.mil/NewsEvents/Releases/2012/03/29.aspx
USGS: http://powellcenter.usgs.gov

IBM infographic on big data

Big Data: The New Natural Resource

This post and headline have been updated as more information on the big data R&D initiative became available.

Googling the 2012 election

Lunch with @stiles @ethanklapper @ginnyhunt et al to hear about new elections tech http://google.com/elections

The Internet will be a core component of the 2012 election cycle. Of course, you follow technology and politics, you know that’s been increasingly true for years. Last week, speaking at a briefing in Google’s DC offices, Google’s Rob Saliterman cited a 3/10/2011 op-ed by Karl Rove in the Wall Street Journal, where he wrote that The impact of the Internet on elections has only begun to be felt:

The Internet makes it likely that more campaigns will be self-directed from the grass roots. The tea party movement, for example, would have been impossible to organize and coordinate without email and the Web. Thus campaign managers will have to rely less on activity in centralized headquarters and more on volunteers—working at their pace and in their way—to reach voters on their laptops, tablets and smart phones.

Cutting-edge campaigns have quickly grasped how the Web makes it easier and less expensive to transmit information. But campaigns are only starting to understand how to use the Web and social-networking tools to make video and other data go viral—moving not just to those on a campaign’s email list but to the broader public.

It took decades for the changes inaugurated by the “We Like Ike” TV ads to fully take hold. It will likewise take time for political practitioners to figure out what works and what doesn’t work on the Internet. But we are seeing a version of Joseph Schumpeter’s “creative destruction” fundamentally alter the landscape of American politics. It will have huge implications on how campaigns are run, who we elect, and what kind of country we become.

A year later, we’re seeing that reality writ large upon the canvas of the 2012 elections. The portrait of the impact of the Internet and mobile devices upon the decisions that Saliterman painted through statistics offers a glimpse at where the future is trending. (Sources noted where provided.)

  • 83% of mobile phone owners are registered voters. (Nielsen Mobile)
  • One third of voters learn from online-only sources. (Pew).
  • 33% of likely voters don’t watch live TV. (Accenture)
  • 70% of likely Republican voters in South Carolina went online before the primary.
  • 2012 Primary voters viewed 14-20 sources before voting.
  • 49% of people compared different candidates online.

Political campaigns using geotargeted, contextual search ads for rapid response in primaries, says @robsaliterman

In that context, Saliterman shared out to the room of Washington politicos and media three ways that campaigns are using the Internet — or, more specifically, Google products — to reach voters and influence the political conversation:

  1. Google search advertising, used for rapid response to the political news cycle, anticipating what people are searching for and putting a campaign or media’s story where it will be found.
  2. Geotargeted advertising, where likely voters in a primary, municipal election or state election can be served contextual messages based upon the location from which they’re accessing a webpage
  3. Promoted video ads on YouTube, the world’s biggest video platform

More information on Google Elections is, naturally, available online, along with a toolkit.

There’s also a directory of public data that contains information on countries far beyond the borders of the U.S. that will be of interest to journalists and researchers who are not engaged in electoral politics.

Googling "unemployment" using public data http://www.google.com/publicdata/directory

Postscript: For an excellent discussion of where campaigns are going in search of the digital voter, read Amy Schatz in the Wall Street Journal.

Correction: A statistic provided by Google about the percentage of smartphone/tablet owners that are registered to vote was removed from this post after it could not be confirmed.